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The survey conducted in late 2005 by the Communication
Service has revealed that the Bulletin of INESC Porto (BIP)
is well accepted by most INESC Porto’s collaborators.
Most collaborators stated that BIP is a good means of
information disclosure, only one collaborator claims that he
is not familiar with it.
38 interviewees (60%) justified their answer, displaying
their opinions:
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It makes the
information circulate in INESC Porto,
especially news about the Units and
scientific events. |
14 |
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It is
accessible, reader-friendly, easy to look
up, comprehensive, democratic, up to date,
graphically attractive and funny. |
9 |
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It breaks the
barriers between Units and it strengthens
personal relationships. |
4 |
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It is a way
of knowledge, a means of communication that
enables people to know INESC Porto. |
3 |
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It is a means
of internal and external information
disclosure, since it is accessible via
Internet. |
3 |
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Besides being
good, it is the only one. |
1 |
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It generates
a feeling of belonging. |
1 |
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It is not
just information, it is a leisure space. |
1 |
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It is
professional and regular, it has a balanced
structure. |
1 |
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It is concise
and nice. |
1 |
In order to become a better information service, the
interviewees think BIP could have more art and culture
sections, information and articles of opinion. The
commitment of 25% of the interviewees who offer suggestions
to improve BIP is to be highlighted:
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To allow the
possibility of immediate response and
automatic divulgation, as in Expresso and
other newspapers’ website. Lucas Soares had
already proposed this but it was never
implemented because the Board is fearful of
this cultural progress. |
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To have a
section that is updated more frequently,
like “latest news”, or to be complemented
with e-mailing. |
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Section of
literary and musical suggestions made by any
collaborator (like Russian Roulette only
more interesting). And Sudoku. |
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External
guests and mini version in English. |
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Disclosure of
more important events in the media. |
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I think it is
very complete and well done. Maybe you could
change the graphics a bit just to look
different. Besides that, I believe it is
very solid. |
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Keep the
current size. |
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Future events
with the participation of INESC Porto or
that may concern the collaborators. |
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To allow
readers to comment on the BIP contents. |
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Corporative
information. |
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Detailed
coverage of the events organized by the
Units (conferences, symposiums, lectures,
etc…) |
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Outside
access. Personally, I would rather read it
on weekends, at home. |
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Some news
from the “outside world” that are relevant
to the present and future of INESC Porto. |
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Easy access,
attractive and functional graphics; mixture
of information and leisure/humour. |
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More
information on the projects of each Unit.
|
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Regenerate
the rubric “Have Your Say” that doesn’t work
very well, for the content of some texts as
well as for the comments of the reader’s
adviser. Important: alter the questions of
“Russian Roulette”. |
The survey has also revealed that the most appreciated
and read sections are: Highligth, News, “Biptoon”, “Free
Nonsense” and “Have Your Say”. The least appreciated and
read are “Carpe Diem”, “Editorial”, “Tribune” and “New
Collaborators”.
28% of the interviewees submitted their opinion as to
what distinguishes BIP from other internal publications:
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The fact that
it is in electronic format and that it
stimulates the participation of all the
members of this institution. |
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It’s not very
self-centered and there aren’t many
self-compliments either. |
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I only know a
publication of FEUP. The difference is
obviously in the size of the institutions,
for which, in BIP we feel that the news
concern us much more. |
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It has more
sense of humour and the information is more
diversified. |
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I don’t know
many, but BIP must certainly be more
impertinent than most of them. |
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It doesn’t
have an English version. |
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The fact that
we can only read it online. |
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Good balance
between information, size and right
periodicity. |
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The ones I
know are published in paper and they’re a
lot “darker”. They are “official organs” of
the organizations/administrations. |
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It’s not
boring and the texts have a lively tone,
which is not very usual in internal
publications. |
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To carry on
with the regular publication with which it
started. |
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The format,
the formality, the “focus”. |
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Good
organization of contents and nicer graphic
design. |
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I don’t know many
publications of this sort, however, I think
BIP stands out due to the funny writing
style in articles or chronicles such as
“Free Nonsense” and Biptoon. |
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It’s less
formal and it has an active participation
from the internal public. |
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More centred
in the people rather than in the
institution. |
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It shows the
information from several perspectives. |
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It focuses
both the projects and the people behind
them. It grants a global perspective to all
the Units in the organization. |
When questioned if BIP should become accessible to the
exterior, 90% of the interviewees answered yes.
BIP’s team is happy with these results: it seems certain
that the Bulletin fulfills its informative function,
considering the most read and appreciated sections, and
never neglecting the irreverence and humour that distinguish
it from other publications.
Besides the important information function, it is
important we concentrate on people. We will continue to do
it and, for such, we request your opinion. If you have any
requests or comments to the results presented here, please
send an e-mail to:
boletim-bip@inescporto.pt.
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